The Situation
Sagra Italian Pastificio was a new concept being built from the ground up — an Italian pasta factory-restaurant hybrid with no existing operation, team, or systems in place.
The Mission
Lead the entire pre-opening build and take the concept from blueprint to a fully operational, profitable restaurant — covering culinary direction, staffing, procurement, and compliance end to end.
What Was Done
Concept & Menu
- Menu planning, costing and engineering built from scratch
- Full pasta-factory concept developed and operationalized
Operations & Team
- Led the entire pre-opening build: operational, culinary, staffing, procurement and compliance
- Inventory systems set up from the ground up
Growth Beyond Opening
- One year post-launch, extended the brand with an Italian food truck concept in Al Quoz
- Built out B2B and B2C channels alongside delivery aggregators
- Launched pasta-making workshops as an additional revenue stream
The Results
A ground-up build that reached profitability within its first three months and grew into a multi-channel brand.
3 Months
Time to ROI
4
Revenue Channels Built (Dine-in, B2B, B2C, Aggregators)